Jan 22, 2024 • 4 min read
Here is the perfect sports sponsorship letter sample for softball teams. A clear and concise sponsor letter can help you gain funding to subsidize the costs of travel, tournaments, equipment, and registration fees.
One helpful hint is targeting the right audience. Maybe it’s a business leader you’ve worked with in the past. Or you know this business leader is a huge softball fanatic. Maybe they’ve sponsored a basketball team in your city, so softball is the next logical step.
[Role with the Softball Team]
Dear [First Name of Contact Person at the Business],
Every year, we invite local businesses to sponsor our softball team. After thinking of businesses in the community that we want to be affiliated with, we naturally thought of [Business name] because [reason you want them as your sponsor].
Sponsoring our team is not only a great way to get involved with the community; it’s also an amazing form of marketing for your business. Our softball team has [Number of players on your team], and we will play against [Number of teams you play this year] this year. That means your business will have branding in front of hundreds of people and generate [Number of players on your team multiplied by number of teams you play] impressions in the [Your city] area. With that type of exposure, everyone will remember that [Business name] supported us.
This year, we are asking for [$500] in exchange for the following:
Unfortunately, youth softball is expensive and not all of the families on our team can afford the cost. We ask for sponsorship to help subsidize the cost of new equipment/apparel, scholarships for players who can’t afford to play, and travel expenses.
We understand that you have several choices when considering different marketing and community outreach opportunities, but we truly believe that this is a great fit. If you want something a little more customized in return for your sponsorship, we are very open to your ideas.
I know that [Business name] does a great job of improving the community, and we thank you for your continued support. You are making [Your city] a better place to live.
If you have any questions, please contact me directly at [Your phone number] or [Your email].