THE LATEST FROM TeamSnap

For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

As coaches, you determine the kind of experience our athletes have with sports. We are committed to the principles of Positive Coaching Alliance (PCA) to ensure our athletes have a positive sports experience. We expect you to be a Positive Coach who develops athletes as competitors, while also helping them develop life skills.

Creating a positive youth sports culture that sets your players up to succeed both on and off the field requires time, effort, consistency, and intention. It’s important for coaches to take some time for themselves to avoid burnout. Without taking care of ourselves, we cannot take care of our players.

A study from the American Academy of Pediatrics confirms the alarming statistic that 70% of kids quit youth sports by age 13. There are several reasons why this number is so high and many of them are very normal; puberty and a change in hormones can have a dramatic effect on your child’s emotions and…

Chris Duplex is probably the last guy you’d imagine succumbing to burnout. As coach of his then 9-year-old son Kasra’s flag football team, he led his players to consecutive championships in fall 2021 and winter 2022. He’d spent four years with the Matt Leinart Flag Football League in Southern California — and he loved it.

Ask PCA is available in the TeamSnap app. Just scan here. Great coaching looks effortless from the sidelines. Great parenting, too, for that matter. But everyone involved in youth sports knows it’s a lot more complicated than that.

Parents and coaches should be on the same team, says the Positive Coaching Alliance. Following our guidelines for how sports parents can contribute to a Coach-Parent Partnership that benefits youth athletes.

Youth sports and sports parenting are hard. We often walk a fine line between supporting and pressuring our athletes. But finding that sweet spot, where they stay motivated and in love with their sport and challenged to get better, that’s where the gold is.

Your child is ready to start their first sport. It’s an exciting time! While you’re setting schedules, arranging carpools, and getting the right equipment, don’t forget to spend some time on athlete safety as well. You’ll be setting your child up for a successful and safe season.

Here’s how administrators can organize volunteers using TeamSnap Registration. Volunteers are the unsung heroes of our youth sports teams and leagues. But, how do we keep our volunteers organized? Using TeamSnap registration, this is a breeze!

Try registration waitlists on TeamSnap for Business. Youth sports are vital to the physical and mental well-being of our children. Ask any youth sports parent about the benefits. That’s why it’s so important for us, as sports organizers, to keep our programs as accessible as possible. Adding waitlists to your registration process is a valuable…

You’re ready to start raising sponsorship dollars for your youth sports team. Now what? Here is the perfect sports sponsorship letter sample for teams. A clear and concise sponsor letter can help you gain funding to subsidize the costs for travel, equipment, and registration fees.

A few helpful tips to get sponsorship for your youth sports team. Youth sports are expensive. That’s why one of the best channels for making your programs more affordable is getting youth sports sponsorships. Youth sports sponsorship is a marketing channel that involves sponsoring a youth sports team, league, or individual athlete.

Six ways to make youth sports more affordable to everyone in the community. Rising costs in youth sports are considered one of the largest barriers to participation for youth today. Additional expenses can put a difficult strain on the families we, as sports organizers, are trying to assist with expansive and creative sports program offerings.

The New TeamSnap Registration is Youth Sports’ Most Configurable & Cost-Effective Way to Register Players, Staff & Volunteers, Only Available on TeamSnap for Business

Here are four signs your youth sports organization should actually be run like a business. There’s a lot of time, energy, and resources spent running a youth sports organization, club,…

TeamSnap shares the top five mental health benefits of playing youth sports. Ever since the pandemic, mental health has become an important and regular conversation in youth sports. Peel away every business decision we make as youth sports organizers, between a growth mindset, increasing registration numbers, and diversifying our programs, there’s one priority goal in…