THE LATEST FROM TeamSnap

For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

Although team names are often assigned by the league or influenced by sponsorships, in some cases, the coaches and players are able to select their team name in a fun–but challenging–process.

The TeamSnap Assignments feature is a favorite of ultra-organized parents and overworked coaches. Finally, there’s an easy way to manage your volunteer tasks–or assign someone manager duties and let them do it–right from within the TeamSnap app.

Tennis great Billie Jean King likes to say “pressure is a privilege,” because you often feel it when an opportunity you’ve dreamed of comes along. Knowing how to rise to the occasion to make those dreams real is key.

The tiny blue star of The Little Engine That Could was onto something: She used a mantra to fill herself with confidence and conquered an ‘impossible’ hill. Stanford researchers and others have since proven the efficacy of positive self-talk such as “I think I can,” in helping real-life athletes enhance performance. “It’s also been proven…

You know the expression “ It takes a village ”? This sentiment is certainly true when it comes to your kids participating in sports. There’s the weekly (sometimes daily) chauffeuring to and from practices, games and weekend team bonding activities, and even travel to and from away games. We’re tired just thinking about it.

One of our most commonly requested features — officials management — officially releases today! With TeamSnap Officials you can manage referees, umpires and game officials with one easy-to-use tool for assignments, scheduling and communication.

It started with me asking, “which one is your son?” and ended sometime later having uttered five sentences, at most. By then I was well versed on how incredibly gifted his son was, every team and coach his son had played for, and how every one of them had mishandled him. Even if I discounted…

Every sports parent I talk to has a story about another crazy sports parent who acts up before, during or after a game. Or maybe all three of those times.

Shine online with TeamSnap’s Website Builder There are a lot of expectations within today’s youth sports community. And one of those expectations is that each youth sports organization (clubs, leagues, teams) utilizes an updated and organized website. Considering the accessibility of technology available today, the use of a website is mandatory. Especially if you want…

Follow these expert tips to seamlessly organize your sports tournament. The spring season is winding down and youth sports organizers are rolling into a busy summer season full of different activities. Summer is a great time for organizations to switch up their programming and offer unique events like camps, clinics, and sports tournaments.

Sports organizers can use TeamSnap to easily collect youth sports donations across all of your programs. Sports organizers face a set of unique challenges in 2023. It’s more expensive for athletes to play than ever before. Administrators also face increased competition from additional sports and league offerings and the ever-growing demands of parents wanting the…

TeamSnap connected organizations with more than $1.2 million in spring sponsorships during the past season. Spring may be coming to a close, but that didn’t stop TeamSnap organizations from staying busy throughout the last couple of months. The TeamSnap brand solutions team connected teams and organizations with more than $1.2 million in sponsorship dollars ,…

Here are a few creative ways to collect payments for your sports organization using TeamSnap for Clubs & Leagues. Administrators are facing more challenges than ever before. There’s heightened competition from additional sports and league offerings. We see increased costs of play and much more. That’s why sports organizers must look for every advantage when…

Are you concerned about the overall health of your soccer organization? How does one define success when running a soccer league, whether on the youth, recreational, or community level?

Softball season is here and that means that tryouts are right around the corner. For many of our young players, making their youth softball team is a top priority. Every…

We know youth sports can be expensive . That’s why TeamSnap offers sponsorship and fundraising opportunities to youth sports organizations in our network. We wanted to give a special shoutout to Lawrence Little League for taking full advantage of the opportunities we offer. Lawrence Little League is a 350-player baseball league from Lawrence Township, NJ.…