THE LATEST FROM TeamSnap

For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

Rather than concern with scoreboard wins and losses, PCA hopes that you, as a sports parent, keep your eye on the Big Picture – the life lessons in teamwork, resilience, overcoming adversity, communication skills, etc., that sports can uniquely teach.

Take a walk through your local park, and you will probably find 3-, 4-, and 5-year-olds playing organized sports. There’s a coach, cones, and they’re running drills. Parents sign their kids up because their neighbor, classmate, or best friend is doing it. And so it begins, the rush to play organized sports, mainly because we…

Youth athletes’ emotions can often be compared to a roller coaster ride: The highs are high and the lows… the lowest. Denying this is futile–and teaching a child how to handle their negative emotions can help them both in sports and in life.

Imagine if every time you took the garbage out or loaded the dishwasher someone offered *helpful* tips on how to do it more efficiently. Now imagine if, after every meal, someone in your family gave a critique of the food and made suggestions for the next meal.

Youth sports can be all-consuming for parents. But Kirsten Jones — co-host of the #raisingathletes podcast , youth volleyball coach and former Division I volleyball player — says that for kids 13 and under, you can’t go wrong if you focus on what she calls the “Four Fs” of raising a youth athlete: fun, friends,…

I love to watch my kids play sports. But to be honest, I don’t care if they win. And I don’t particularly care if they play that well.

Today’s young athletes face more pressure than ever to perform—whether in interscholastic games, camps, or showcases that can give them a leg up for scholarships or elite competition. For these and many more reasons, coaches and parents must recognize and support the mental health of young athletes.

Stanford graduate Tyrell Terry retired from professional basketball after just two seasons. He shared the news in an Instagram post that he has since taken down. Sports writer Julie Kliegman detailed the once-promising athlete’s near-crippling anxiety in a Sports Illustrated article.

Shine online with TeamSnap’s Website Builder There are a lot of expectations within today’s youth sports community. And one of those expectations is that each youth sports organization (clubs, leagues, teams) utilizes an updated and organized website. Considering the accessibility of technology available today, the use of a website is mandatory. Especially if you want…

Follow these expert tips to seamlessly organize your sports tournament. The spring season is winding down and youth sports organizers are rolling into a busy summer season full of different activities. Summer is a great time for organizations to switch up their programming and offer unique events like camps, clinics, and sports tournaments.

Sports organizers can use TeamSnap to easily collect youth sports donations across all of your programs. Sports organizers face a set of unique challenges in 2023. It’s more expensive for athletes to play than ever before. Administrators also face increased competition from additional sports and league offerings and the ever-growing demands of parents wanting the…

TeamSnap connected organizations with more than $1.2 million in spring sponsorships during the past season. Spring may be coming to a close, but that didn’t stop TeamSnap organizations from staying busy throughout the last couple of months. The TeamSnap brand solutions team connected teams and organizations with more than $1.2 million in sponsorship dollars ,…

Here are a few creative ways to collect payments for your sports organization using TeamSnap for Clubs & Leagues. Administrators are facing more challenges than ever before. There’s heightened competition from additional sports and league offerings. We see increased costs of play and much more. That’s why sports organizers must look for every advantage when…

Are you concerned about the overall health of your soccer organization? How does one define success when running a soccer league, whether on the youth, recreational, or community level?

Softball season is here and that means that tryouts are right around the corner. For many of our young players, making their youth softball team is a top priority. Every…

We know youth sports can be expensive . That’s why TeamSnap offers sponsorship and fundraising opportunities to youth sports organizations in our network. We wanted to give a special shoutout to Lawrence Little League for taking full advantage of the opportunities we offer. Lawrence Little League is a 350-player baseball league from Lawrence Township, NJ.…