THE LATEST FROM TeamSnap

For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

Watch how one coach makes sure that girls feel welcome. Learn more at howtocoachkids.org. How to Coach Kids and Coaching Girls are free, 20-30 minute online courses on the fundamentals of coaching kids and girls, co-created by Nike and the U.S. Olympic & Paralympic Committee (USOPC) and inspired by the Aspen Institute’s Project Play.

Three easy ways to harness girls’ power Being part of the team is one of the top reasons girls below the age of 12 play at all.

If you’re here, it means you’re looking for something from the Coach Smarter series from the Positive Coaching Alliance and TeamSnap.

There’s a lot that goes into a single successful sports season, and great teams get a few things done early. Finalizing the schedule. Setting expectations. Clear communication.

Top five qualities of a successful youth sports coach, with some examples from notable coaches in the professional and collegiate industries.

It’s no surprise that volleyball is the number one team sport in high school and college for girls . And professional volleyball has blossomed in recent years. Volleyball is, indeed, having a moment. But we know where it all begins – on youth teams in cities across the country, where kids learn what it means…

Is the TeamSnap app working hard enough for you? Here’s how to make sure you’re maximizing every single tool at your disposal.

Here are the top online platforms for effective youth sports fundraising, which can be accomplished easily on TeamSnap. Youth sports offer invaluable experiences for young people that go beyond the physical. They can teach discipline, social skills, building self-esteem, and resilience. But these days, the costs associated with participation in youth sports teams have become…

Here are the four biggest takeaways from TeamSnap’s “See How The Best Run Hockey Clubs Grow” webinar. While hockey season may be wrapping up soon, it’s never too early to…

What exactly does a growing hockey organization look like? How do hockey organizers best plan for growth? You came to the right place to find out.

Hockey organizations may be entering the final stages of their regular season campaigns, offering organizers an opportunity to reflect on another successful year. We also know that the upcoming summer…

Did you know that a volleyball was originally created by using the inside part of a basketball? You probably haven’t ever imagined what the inside portion of a basketball looks like, but it’s rubbery and functions much like a volleyball does today. The sport was invented in 1895 and the YMCA published the first rules.…

Baseball tryouts are right around the corner and for players, making the youth baseball team is a top priority. Here are 10 tips you can share with your players to…

The USA Softball youth program started in 1974, and since then softball has continuously grown in popularity in the states. Softball actually began with a boxing glove and broomstick and was known as “indoor baseball” in Chicago in 1877. The sport has come along way and has triumphed through some major milestones like Title IX,…

Volunteers, whether they are helping with league operations or specific sports clubs, are integral to keeping the day-to-day process running smoothly. They also offer valuable support and help for games and special events throughout seasons. Volunteers are important to cost management for organizations. Parents and other volunteers willing to donate their time to coach or…