THE LATEST FROM TeamSnap

For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

Youth athletes dedicate a lot of their time to improving skills, attending practices and games. There’s another piece to the puzzle here though, and that’s the power of observation . Watching someone do an action is a great way to learn how to do the action yourself, this is called action observation. In youth sports,…

Appreciation goes a long way, especially for a coach who dedicates many hours to the well-being and development of your child. Most coaches feel fulfilled by their work helping young players , but a little appreciation from parents can go a long way. Whether the season is just started or you are at the tail…

We’ve all had a bad day. Probably for us adults, plenty of them! That doesn’t necessarily make it any easier when your child comes home from school or practice and is feeling down. Now, before jumping to any conclusions or trying to solve your child’s mysterious reason for frowning, here are some tips and advice…

We get it: You may have a calendars in paper form, on your phone, your laptop, on a whiteboard, you name it. One of the easiest ways to actually know when things are happening is to sync your TeamSnap calendar with your own personal calendar. Trust us, this will save you plenty of time sifting…

Sports fans : We know them, we (certainly) hear them, and we love them . Whether it’s a youth baseball game or a professional basketball game, fans are a key part of creating a lasting, memorable, and an enjoyable sport environment. Without fans there would be no such thing as sports. Fans buy tickets, watch…

If there was a starting line-up for an app feature within TeamSnap it would be the rostering tool. Rosters of any size, for any sport, are vital to a season. It’s the people that make up the team that make youth sports organizations what they are. As a coach, having your roster on hand is…

Summer is almost here, and it’s a great time for kids to get outside and participate in sports! Summer sports are a perfect chance to make new friends and gain more strength. One major concern in summer, however, is the heat. Children’s bodies are less efficient at cooling than adult bodies. Children are more vulnerable…

Sometimes parents want their child to make the team more than the actual child. When your child is trying out for a travel team or a competitive league, the stakes are higher for everyone involved. As a parent, you’ve invested in your child’s development to make the team. You’ve been the driver, the supporter, and…

Sponsorships can fuel youth sports programs for a variety of reasons: fighting rising costs, covering the burden of facilities, and so much more.

How can youth sports coaching increase participation rates? We’ll discuss the four top ways in this guide from TeamSnap. For a long time, the youth sports industry has understood the impact of effective coaching . Effective coaching leads to a wealth of positive outcomes for parents, organization leaders, and communities as a whole. And most…

We’ll cover four quick tips for using TeamSnap+ to enhance your next youth sports practice thanks to new coaching and management features.

Break through these common youth sports sponsorships challenges for organizations and unlock better access to sponsorship opportunities with TeamSnap. Youth sports organizations play a key role in developing the talent, skills, and mental health of our young athletes. However, one crucial challenge often hinders these organizations: funds.

Here are four proven methods to evaluate coaching effectiveness in youth sports, which can be used for all organizations. Coaching has a pivotal role in youth sports . Not only does it develop the young athletes’ skills, but it also shapes their character and teamwork abilities. A coach’s impact extends beyond the field: it often…

A quick look at the five most common reasons your youth sports sponsors aren’t renewing and how to fix it.

Design an effective lacrosse tournament registration form using these best practices. Registration is the most important entry point for your lacrosse organization, season after season. And that’s especially true when trying to organize the chaos that can be a youth lacrosse tournament . Here are some best practices for designing an effective tournament registration form.

A few helpful tips to get sponsorship for your youth lacrosse team from TeamSnap for Business. Youth lacrosse is expensive. That’s why one of the best channels for making your programs more affordable is getting youth lacrosse sponsorships. Youth lacrosse sponsorship is a marketing channel that involves sponsoring a youth lacrosse team, league, or individual…