THE LATEST FROM TeamSnap

News
Over $20 Million Given Back to Youth Sports
TeamSnap Surpasses $20 Million Given Back to Youth Sports Through Brand-Sponsored Programs
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News

Positive Coaching Alliance Announces Theresa Sherry 2023 Coach of the Year
Positive Coaching Alliance announces Theresa Sherry as the 2023 Double-Goal Coach of the Year, presented by TeamSnap. PCA previously announced the top 25 national winners of the Double-Goal Coach® award , and after a final round of reviews from the award’s selection committee, Sherry was named the winner.
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News
January 18, 2023
News

Congratulations To The 2023 Double-Goal Coach® National Award Winners
The Positive Coaching Alliance’s (PCA) has recognized the 2023 National Winners of PCA’s Double-Goal Coach® Award presented by TeamSnap. This award is one of the highest honors a U.S. youth sports coach can receive.
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News
January 4, 2023
News

Positive Coaching Alliance 2022 National Double-Goal Coach® Award Winners Announced
As part of our ongoing partnership with the Positive Coaching Alliance (PCA), we are proud to announce the national recipients and winners of PCA’s 2022 National Double-Goal Coach® Award. During a time where positive impact has been needed more than ever, we are so impressed by the positivity, impact, and mentorship these coaches have had…
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News
March 17, 2022
News

TeamSnap Partners With Waud Capital to Accelerate Expansion
Boulder, CO (April 14, 2021) – TeamSnap , which provides industry-leading sports management and communication software for amateur sports, today announced a strategic partnership with Waud Capital Partners , a leading growth-oriented middle-market private equity firm. The partnership brings new capital to TeamSnap and gives Waud Capital majority ownership of the company. The partnership will…
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News
April 14, 2021
Brands

Introducing TeamSnap Sampling: Get Your Product Into the Hands of Youth Sports Families
For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...
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Brands
September 29, 2026
Brands

Girls' Soccer Needs More Than A World Cup Moment
Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.
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Brands
September 14, 2026
Brands

Youth Soccer’s Big Moment: Why Brands Should Get in the Game Ahead of World Cup 2026
Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…
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Brands
June 20, 2025
Brands

Winning in a Downturn: Why Youth Sports are Resilient to Economic Uncertainty
Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…
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Brands
April 21, 2025
Brands

The Flag Football Boom is a Win for Women’s Sports–Brands, Too
Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.
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Brands
July 18, 2024
Brands

5 Ways Brands Can Get Involved in The 2024 Paris Olympics
If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…
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Brands
May 27, 2024
Brands

TeamSnap Report: Price Is The Most Important Factor for Family Shoppers & Diners
Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.
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Brands
May 24, 2024
Brands

5 Ways Marketers are Using Contextual Advertising To Reach Their Audience
Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.
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Brands
May 3, 2024
Teams

Creating a Culture for Girls
Watch how one coach makes sure that girls feel welcome. Learn more at howtocoachkids.org. How to Coach Kids and Coaching Girls are free, 20-30 minute online courses on the fundamentals of coaching kids and girls, co-created by Nike and the U.S. Olympic & Paralympic Committee (USOPC) and inspired by the Aspen Institute’s Project Play.
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teams
February 4, 2025
Teams

How Great Coaches Motivate Girls
Three easy ways to harness girls’ power Being part of the team is one of the top reasons girls below the age of 12 play at all.
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teams
February 4, 2025
Teams

‘Coach Smarter’ Content Is Only Available in the TeamSnap App
If you’re here, it means you’re looking for something from the Coach Smarter series from the Positive Coaching Alliance and TeamSnap.
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teams
January 31, 2025
Teams

The One Thing You Can Do For Your Team Today
There’s a lot that goes into a single successful sports season, and great teams get a few things done early. Finalizing the schedule. Setting expectations. Clear communication.
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teams
January 27, 2025
Teams

Top 5 Qualities of Successful Youth Sports Coaches
Top five qualities of a successful youth sports coach, with some examples from notable coaches in the professional and collegiate industries.
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teams
October 9, 2024
Teams

Now Serving: Volleyball
It’s no surprise that volleyball is the number one team sport in high school and college for girls . And professional volleyball has blossomed in recent years. Volleyball is, indeed, having a moment. But we know where it all begins – on youth teams in cities across the country, where kids learn what it means…
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teams
September 17, 2024
Teams

How to Maximize the TeamSnap App
Is the TeamSnap app working hard enough for you? Here’s how to make sure you’re maximizing every single tool at your disposal.
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teams
September 12, 2024
Teams

Top Online Platforms for Effective Youth Sports Fundraising
Here are the top online platforms for effective youth sports fundraising, which can be accomplished easily on TeamSnap. Youth sports offer invaluable experiences for young people that go beyond the physical. They can teach discipline, social skills, building self-esteem, and resilience. But these days, the costs associated with participation in youth sports teams have become…
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teams
August 28, 2024
Sports Organizations

The Live Streaming Question Youth Sports Organizations Forget to Ask
Before diving into cameras, features, or live streaming tech, there’s another question youth sports organizations need to answer: Who’s actually going to run your live streaming program? It sounds simple….
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sportorg
August 28, 2026
Sports Organizations

The 6 Costs Youth Sports Organizations Should Confirm Before Buying a Streaming Camera
When your youth sports organization starts looking into live streaming, one of the first questions is pretty obvious: How much will this cost? But getting the answer isn’t always as…
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sportorg
August 27, 2026
Sports Organizations

The Best SportsEngine Alternatives Following the PlayMetrics Acquisition
In early May, PlayMetrics completed the acquisition of SportsEngine from Versant Media Group. This created a handful of questions for the many clubs, leagues, associations, and sports organizations that currently…
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sportorg
May 12, 2026
Sports Organizations

Baseball Stat Terms for Youth Sports: Simple Definitions for Players, Coaches, and Parents
Understanding baseball stats can help everyone follow the game better and support player development. Baseball is a sport full of numbers and statistics. For youth players, parents, and coaches, learning what the stats mean can feel overwhelming. They also should be taught and introduced at the right age level. While that may be a personal…
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sportorg
July 30, 2025
Sports Organizations

5 Tips for Building a Youth Lacrosse Roster Without the Headache
Take the stress out of roster creation with these simple strategies that help you build balanced, happy, and ready-to-play teams.
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sportorg
July 30, 2025
Sports Organizations

What Should You Put on a Sports Website: 10 Content Ideas for Every Season
Keep your youth sports website fresh, engaging, and helpful with content that serves players, parents, and coaches all year long.
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sportorg
July 23, 2025
Sports Organizations

3 Ways a Better Parent Experience in Youth Sports Leads to More Returning Players
We break down three ways that improving parent experience in our youth sports programs can boost satisfaction and grow your club season after season.
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sportorg
July 18, 2025
Sports Organizations

Top 5 Reasons Hockey Clubs Love TeamSnap
Jim Dahline, a TeamSnap technology expert and longtime hockey organizer, breaks down five reasons hockey clubs love TeamSnap. Hockey runs deep in my family and my daily life. I’ve got multiple kids who have participated in a number of youth sports programs. My daughter has “graduated” from youth sports, but my son is developing through…
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sportorg
April 2, 2025
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