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THE LATEST FROM TeamSnap
News
Over $20 Million Given Back to Youth Sports
TeamSnap Surpasses $20 Million Given Back to Youth Sports Through Brand-Sponsored Programs
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News
Positive Coaching Alliance Announces Theresa Sherry 2023 Coach of the Year
Positive Coaching Alliance announces Theresa Sherry as the 2023 Double-Goal Coach of the Year, presented by TeamSnap. PCA previously announced the top 25 national winners of the Double-Goal Coach® award , and after a final round of reviews from the award’s selection committee, Sherry was named the winner.
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News
January 18, 2023
News
Congratulations To The 2023 Double-Goal Coach® National Award Winners
The Positive Coaching Alliance’s (PCA) has recognized the 2023 National Winners of PCA’s Double-Goal Coach® Award presented by TeamSnap. This award is one of the highest honors a U.S. youth sports coach can receive.
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News
January 4, 2023
News
Positive Coaching Alliance 2022 National Double-Goal Coach® Award Winners Announced
As part of our ongoing partnership with the Positive Coaching Alliance (PCA), we are proud to announce the national recipients and winners of PCA’s 2022 National Double-Goal Coach® Award. During a time where positive impact has been needed more than ever, we are so impressed by the positivity, impact, and mentorship these coaches have had…
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News
March 17, 2022
News
TeamSnap Partners With Waud Capital to Accelerate Expansion
Boulder, CO (April 14, 2021) – TeamSnap , which provides industry-leading sports management and communication software for amateur sports, today announced a strategic partnership with Waud Capital Partners , a leading growth-oriented middle-market private equity firm. The partnership brings new capital to TeamSnap and gives Waud Capital majority ownership of the company. The partnership will…
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News
April 14, 2021
Brands
Introducing TeamSnap Sampling: Get Your Product Into the Hands of Youth Sports Families
For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...
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Brands
September 29, 2026
Brands
Girls' Soccer Needs More Than A World Cup Moment
Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.
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Brands
September 14, 2026
Brands
Youth Soccer’s Big Moment: Why Brands Should Get in the Game Ahead of World Cup 2026
Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…
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Brands
June 20, 2025
Brands
Winning in a Downturn: Why Youth Sports are Resilient to Economic Uncertainty
Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…
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Brands
April 21, 2025
Brands
The Flag Football Boom is a Win for Women’s Sports–Brands, Too
Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.
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Brands
July 18, 2024
Brands
5 Ways Brands Can Get Involved in The 2024 Paris Olympics
If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…
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Brands
May 27, 2024
Brands
TeamSnap Report: Price Is The Most Important Factor for Family Shoppers & Diners
Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.
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Brands
May 24, 2024
Brands
5 Ways Marketers are Using Contextual Advertising To Reach Their Audience
Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.
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Brands
May 3, 2024
Teams
Behind Every Great Baseball Practice…
Dash Johnson, a Positive Coaching Alliance Coach of the Year nominee, on the mindset that matters for a great baseball practice.
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teams
July 10, 2024
Teams
Behind Every Great Soccer Practice…
Soccer is in Mike Pereira’s blood. His family played for generations in Portugal. As part of the first generation to be born in the US, Mike grew up around soccer, but he didn’t begin coaching until he had kids – first at the parks and rec level and eventually for a travel league through the…
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teams
July 1, 2024
Teams
Behind Every Great High School Practice…
Like most coaches, Cobie Lee grew up playing a lot of sports. After getting her degree in physical education, she taught PE at the elementary school level for 15 years. But it wasn’t until she moved to high school that she truly began her coaching journey. For the past four years, Lee has been the…
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teams
July 1, 2024
Teams
Behind Every Great Soccer Practice…
Lindsey Wright grew up around coaches. Her dad coached soccer at the rec level and her mom volunteered as a cheerleading coach. When Lindsey started playing soccer in third grade, it quickly became her passion. She played through her first three years of high school, until a negative experience with the coach destroyed that passion.…
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teams
June 24, 2024
Teams
Behind Every Great Gymnastics Practice…
By 15, Ashley Anton had reached the highest level in the US Gymnastics Junior Olympic program, but she struggled with injuries and lackluster coaches. When her coach didn’t show up to a competition, Ashley realized the younger girls had no one to lead them – and stepped up. Before that, Ashley hadn’t considered coaching as…
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teams
June 18, 2024
Teams
Say Hello to the MLS GO MLS PLAYBOOK
MLS GO, the youth recreational soccer program of MLS, supports participation, growth, and access to recreational youth soccer. And its latest offering, the MLS GO PLAYBOOK, is now available on mobile exclusively on TeamSnap’s platforms.
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teams
April 30, 2024
Teams
College Recruiting 101
Plenty of kids who play youth sports – from tee ball at the local rec center to the high school varsity water polo team – dream of playing in college (and beyond!). And while the numbers are not necessarily on everyone’s side, there are smart ways to turn a promising youth sports career into something…
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teams
April 3, 2024
Teams
What’s New for Youth Sports Coaches and Parents
If you coach, or have a kid who plays youth sports, you obviously need to know where to be and when, and who’s going to show up at practices and games.
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teams
April 3, 2024
Sports Organizations
The Live Streaming Question Youth Sports Organizations Forget to Ask
Before diving into cameras, features, or live streaming tech, there’s another question youth sports organizations need to answer: Who’s actually going to run your live streaming program? It sounds simple….
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sportorg
August 28, 2026
Sports Organizations
The 6 Costs Youth Sports Organizations Should Confirm Before Buying a Streaming Camera
When your youth sports organization starts looking into live streaming, one of the first questions is pretty obvious: How much will this cost? But getting the answer isn’t always as…
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sportorg
August 27, 2026
Sports Organizations
The Best SportsEngine Alternatives Following the PlayMetrics Acquisition
In early May, PlayMetrics completed the acquisition of SportsEngine from Versant Media Group. This created a handful of questions for the many clubs, leagues, associations, and sports organizations that currently…
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sportorg
May 12, 2026
Sports Organizations
Baseball Stat Terms for Youth Sports: Simple Definitions for Players, Coaches, and Parents
Understanding baseball stats can help everyone follow the game better and support player development. Baseball is a sport full of numbers and statistics. For youth players, parents, and coaches, learning what the stats mean can feel overwhelming. They also should be taught and introduced at the right age level. While that may be a personal…
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sportorg
July 30, 2025
Sports Organizations
5 Tips for Building a Youth Lacrosse Roster Without the Headache
Take the stress out of roster creation with these simple strategies that help you build balanced, happy, and ready-to-play teams.
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sportorg
July 30, 2025
Sports Organizations
What Should You Put on a Sports Website: 10 Content Ideas for Every Season
Keep your youth sports website fresh, engaging, and helpful with content that serves players, parents, and coaches all year long.
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sportorg
July 23, 2025
Sports Organizations
3 Ways a Better Parent Experience in Youth Sports Leads to More Returning Players
We break down three ways that improving parent experience in our youth sports programs can boost satisfaction and grow your club season after season.
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sportorg
July 18, 2025
Sports Organizations
Top 5 Reasons Hockey Clubs Love TeamSnap
Jim Dahline, a TeamSnap technology expert and longtime hockey organizer, breaks down five reasons hockey clubs love TeamSnap. Hockey runs deep in my family and my daily life. I’ve got multiple kids who have participated in a number of youth sports programs. My daughter has “graduated” from youth sports, but my son is developing through…
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sportorg
April 2, 2025
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