Apr 09, 2024 • 5 min read
TeamSnap for Business shares 3 ways to use the best website builder for basketball clubs to attract new players to your organization.
Is your youth basketball organization looking to update an outdated website or build one from scratch? How exactly do we build the best and improve youth basketball websites?
We’ll discuss easy ways to improve your current basketball website. These methods include three strategies to accelerate website growth, a brief look at website Calls to Action (CTAs), and a sneak preview of the best youth basketball website templates.
Updating your website regularly is the easiest way to ensure your content delivers a quality product for families, coaches, volunteers, and prospects.
Updating content is certainly a to-do item on your list. Try giving yourself a regular cadence to update content and a cadence that works in your schedule: weekly, monthly, or quarterly. You can update the content directly through your basketball website builder.
Another quick way to check the quality of your content is by polling the users. See what information is most valuable to those families, coaches, volunteers, and prospects. Is it updated registration information? Information about volunteer assignments? Sponsorship activation? Staff bios?
You can also check the stats on your website to see which pages are most important. Do you see the most amount of viewers/sessions and time on page for your main registration info page? That’s a surefire sign to keep this page updated frequently!
Think about your day-to-day. How often are you visiting web pages from your phone? Especially when you’re on the go.
Most of our website audience is on the go. Between school, after-school activities, work, and whatever else life throws our way – life is busy! Your audience will spend a decent chunk of time visiting your website on their phones.
Try testing the website’s functionality on various devices to guarantee a seamless experience for all users.
Similarly to quality content, this tip is all about our users. Ensure that your youth basketball website is easy to navigate. This can be accomplished through professional website templates but consider easily navigable menus, sections, and labels. Use high-quality images, a connected color scheme, and clear headings to create the best experience for users.
Coaches and organizers use different tools to educate, promote, and complete key functions necessary for a successful season.
An improved website can help your basketball organizations answer questions. It can also serve as a central location: a basketball club’s website typically acts as a first impression for new members and their families. One way to think about a website is center court for organizations to connect with their members, fans, and community.
And that’s why we want to follow some best practices for website management. Many of us think of our youth basketball organization as a business, and you can approach website management with that same point of view.
Many youth basketball organizers pay close attention to the user intent on their website. Finding the right call to action (CTA) is an essential way to prompt your visitors to engage and interact with your website. Below is a list of three compelling CTAs for your website.
Arguably the most important function of your website, encourage new players to sign up for an upcoming season or program with this CTA.
Volunteers are the backbone of our youth basketball organizations. CTAs can encourage parent/family/supporter involvement.
Many youth basketball organizations rely on donations, fundraising, and sponsorship. It’s smart to include a CTA to prompt community support in the form of donations or fundraising. Include how these funds will be used to benefit the youth athletes.
One of the easiest ways to build a website that shines above the rest is the use of professionally designed templates. Let’s leave the hard work up to the experts!
TeamSnap Website Builder is a tool to help you easily make beautiful, integrated websites. Our Website Builder includes an easy editing system with 100+ templates, mobile responsiveness, drag and drop editing tools, and is integrated directly with your other TeamSnap features.
Sign up for a personalized 1:1 demo today to learn more about TeamSnap for Business, an advanced suite of integrated tools that will help you simplify growth for your youth sports business.