THE LATEST FROM TeamSnap

For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

Hockey tryouts are one of the most exciting times of the year for our youth athletes. And making the youth hockey team is a top priority. Here are 10 tips you can share with your players to help them shine at tryouts. These tips can be shared with coaches to better prepare their players, league…

By 14-years-old, girls drop out of sports at two-times the rate of boys. This number has been researched and explored at length with the decline in participation coming from limited access issues, finite transportation and safety, social stigma, and few and far in between female role models.

The Team Store is OPEN Chances are, the players closest to your heart aren’t on the Bucks, the Bills, the Broncos or FC Barcelona – they’re on your local sports…

Too often, it’s on parents and coaches to raise money for their team. But there are ways to make it less of a pain.

Introducing the new TeamSnap Fundraising feature. We all know the costs of youth sports, and with the prices of registration, gear, and everything else increasing, it only makes sense to create a feature within the app to help your youth sports team fundraise. Fundraising is usually done externally, from bake sales, to generous donations, so…

The holiday sports tournament season can be a hectic time for parents, with multiple games, practices, and events to manage. Here are five tips to help specifically you hockey parents out there, survive and make the most of the season.

While young athletes gain a variety of positive mental health benefits from playing sports, pressures from highly competitive play can also pose mental health challenges.

Coaches’ Safety Checklist, provided by Guardian Emergency Training who provides safety training for our partner, Philadelphia Youth Sports Collaborative . Steven Devenney of Guardian Emergency Training is nationally recognized in person first aid and CPR certification for multiple staff members. Consider offering this training to athletes over the age of 12. This will protect the…

Here are the four biggest takeaways from TeamSnap’s “See How The Best Run Hockey Clubs Grow” webinar. While hockey season may be wrapping up soon, it’s never too early to…

What exactly does a growing hockey organization look like? How do hockey organizers best plan for growth? You came to the right place to find out.

Hockey organizations may be entering the final stages of their regular season campaigns, offering organizers an opportunity to reflect on another successful year. We also know that the upcoming summer…

Did you know that a volleyball was originally created by using the inside part of a basketball? You probably haven’t ever imagined what the inside portion of a basketball looks like, but it’s rubbery and functions much like a volleyball does today. The sport was invented in 1895 and the YMCA published the first rules.…

Baseball tryouts are right around the corner and for players, making the youth baseball team is a top priority. Here are 10 tips you can share with your players to…

The USA Softball youth program started in 1974, and since then softball has continuously grown in popularity in the states. Softball actually began with a boxing glove and broomstick and was known as “indoor baseball” in Chicago in 1877. The sport has come along way and has triumphed through some major milestones like Title IX,…

Volunteers, whether they are helping with league operations or specific sports clubs, are integral to keeping the day-to-day process running smoothly. They also offer valuable support and help for games and special events throughout seasons. Volunteers are important to cost management for organizations. Parents and other volunteers willing to donate their time to coach or…