Culture is Key

Building a strong team culture is essential for success because it sets the tone for your players and parents. A positive culture fosters trust, consistency and clarity, while a negative one can breed the opposite.

Prepare

“By failing to prepare, you’re preparing to fail.”

There are increasingly more resources available now, including TeamSnap. This provides access to a library of drills and week-by-week curriculums for soccer, baseball, and softball. TeamSnap has partnered with the likes of MLS and Major League Baseball, and more sports and partnerships are coming.

Download the full guide to learn more.

Sean K. Jensen was born in South Korea, but he was raised in California, Massachusetts and Virginia, mostly on or near military bases. Given his unique background, he’s always been drawn to storytelling, a skill he developed at Northwestern University and crafted for 16 years as a reporter and columnist, almost exclusively covering the NFL. He’s now an inspirational speaker and author of The Middle School Rules, a book series that tells the defining moments of professional athletes. He is also the Head Boys Varsity Soccer Coach at Minnehaha Academy in Minneapolis and the host of Winning Is Not Everything, a podcast that aims to “bring sanity back to youth sports” through conversations with high-character athletes, coaches, and parents.