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Author: Celia Balf


  • Celebrating Caribbean Heritage Month at TeamSnap

    Jun 12 2024

    Celebrating Caribbean Heritage Month at TeamSnap

    By: Celia Balf

    by Celia Balf Celebrating Caribbean American Heritage Month is an opportunity to honor and recognize the rich cultural heritage, history, and contributions of Caribbean Americans. This annual celebration, observed in…

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  • TeamSnap Impact Supports Maryland State Youth Soccer Association’s “Let’s Play Initiative”

    May 28 2024

    TeamSnap Impact Supports Maryland State Youth Soccer Association’s “Let’s Play Initiative”

    By: Celia Balf

    On May 31, 2024, TeamSnap Impact joined the Maryland State Youth Soccer Association (MSYSA) “Let’s Play Initiative” Afterschool program. The day was spent playing lots of soccer as well as…

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  • 5 Ways Brands Can Get Involved in The 2024 Paris Olympics

    May 28 2024

    5 Ways Brands Can Get Involved in The 2024 Paris Olympics

    By: Celia Balf

    If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

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  • TeamSnap Report: Price Is The Most Important Factor for Family Shoppers & Diners

    May 24 2024

    TeamSnap Report: Price Is The Most Important Factor for Family Shoppers & Diners

    By: Celia Balf

    Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.   Compared to other parents,…

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  • WATCH: Uvalde Little League Opening Day with TeamSnap Impact

    May 14 2024

    WATCH: Uvalde Little League Opening Day with TeamSnap Impact

    By: Celia Balf

    Earlier this year, TeamSnap Impact spent the day in Uvalde, Texas for the Uvalde Little League Baseball Opening Day ceremonies. TeamSnap brought out several volunteers to meet with coaches, parents,…

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  • 5 Ways Marketers are Using Contextual Advertising To Reach Their Audience

    May 03 2024

    5 Ways Marketers are Using Contextual Advertising To Reach Their Audience

    By: Celia Balf

    Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional…

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  • TeamSnap Impact at the PCA Game Changer Awards & Benefit

    Mar 26 2024

    TeamSnap Impact at the PCA Game Changer Awards & Benefit

    By: Celia Balf

    TeamSnap returned to the annual Positive Coaching Alliance’s (PCA) Game Changer Awards and Benefit, televised by NBC Sports Bay Area. TeamSap was the official presenting sponsor of the coveted, PCA…

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  • TeamSnap Impact Celebrates Uvalde Little League Opening Day

    Mar 26 2024

    TeamSnap Impact Celebrates Uvalde Little League Opening Day

    By: Celia Balf

    TeamSnap Impact spent the day in Uvalde, Texas, for the Uvalde Little League Baseball Opening Day ceremonies.  TeamSnap had several volunteers present at the event and got to spend time…

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  • How Sports Sponsorships Can Empower Youth Sports

    Mar 26 2024

    How Sports Sponsorships Can Empower Youth Sports

    By: Celia Balf

    Sports are a foundation for healthy living, teamwork, grit, and life lessons in many forms. Most adults have memories of their first time stepping onto a soccer field or shooting…

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  • Trauma Informed Coaching: What You Need To Know

    Mar 21 2024

    Trauma Informed Coaching: What You Need To Know

    By: Celia Balf

    Coaching is all about understanding people, their different behaviors and dynamics, and finding a way to lead and find common ground despite all of the differences.    Positive Coaching Alliance…

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  • Five Hospital Marketing Ideas To Connect Your Organization to its Community

    Mar 20 2024

    Five Hospital Marketing Ideas To Connect Your Organization to its Community

    By: Celia Balf

    Hospitals and healthcare organizations are constantly searching for innovative ways to connect with their local communities. Coming up with creative and unique marketing ideas to connect your healthcare organization to…

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  • Sponsorship Showdown: Alternative Sports vs. Traditional Sports

    Mar 13 2024

    Sponsorship Showdown: Alternative Sports vs. Traditional Sports

    By: Celia Balf

    Brands are faced with many decisions when it comes to sports sponsorships, but more than ever before, they are evaluating if investing in traditional sports like football and basketball will…

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  • Sports Fandom is Changing – Your Sports Sponsorships Should Too

    Mar 06 2024

    Sports Fandom is Changing – Your Sports Sponsorships Should Too

    By: Celia Balf

    Global sports participation and viewership have exploded in recent years. The professional sports industry is a multi-billion dollar business that continues to grow year after year. Fans are eager and…

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  • How e.l.f. Built A Culturally Relevant Sports Sponsorship Strategy: 5 Tips for Success 

    Feb 29 2024

    How e.l.f. Built A Culturally Relevant Sports Sponsorship Strategy: 5 Tips for Success 

    By: Celia Balf

    We gathered a star cast of panelists for a webinar to discuss the bold and creative vision  behind e.l.f. Beauty’s sports sponsorship strategy.  The webinar featured:  Patrick O’Keefe – VP,…

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  • 5 Essential Tips To A Successful Sports Marketing Campaign

    Feb 26 2024

    5 Essential Tips To A Successful Sports Marketing Campaign

    By: Celia Balf

    A successful sports marketing campaign can make the difference for brands looking to stand out and connect with their audience. The sports marketing landscape spans a wide array of areas,…

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  • TeamSnap Impact at the Harlem Lacrosse Black History Month Classic

    Feb 23 2024

    TeamSnap Impact at the Harlem Lacrosse Black History Month Classic

    By: Celia Balf

    On February 21, 2024, Harlem Lacrosse hosted its Black History Month classic where over 100 participants came together to compete in a one day tournament. Each team represented an historically…

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  • TeamSnap Impact, the Pete Brown Jr Tennis Program and e.l.f. SKIN

    Feb 23 2024

    TeamSnap Impact, the Pete Brown Jr Tennis Program and e.l.f. SKIN

    By: Celia Balf

    TeamSnap Impact spent the day with Pete Brown Junior’s Tennis Program for a a kid’s tennis clinic that was focused on empowering girls! The Pete Brown Junior Tennis Program is…

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  • How Brands Are Getting Creative Around The Super Bowl

    Feb 09 2024

    How Brands Are Getting Creative Around The Super Bowl

    By: Celia Balf

    Although only two teams compete for the Super Bowl, many brands have the opportunity to win big. Leading up to the big game, brands are going head-to-head for consumers’ attention….

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  • Playing for Keeps: Keeping Girls in the Game Through Coaching and Support

    Feb 07 2024

    Playing for Keeps: Keeping Girls in the Game Through Coaching and Support

    By: Celia Balf

    By 14-years-old, girls drop out of sports at two-times the rate of boys. This number has been researched and explored at length with the decline in participation coming from limited…

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  • TeamSnap Impact at the NFL FLAG Football Championships with RCX Sports

    Feb 05 2024

    TeamSnap Impact at the NFL FLAG Football Championships with RCX Sports

    By: Celia Balf

    TeamSnap Impact sponsored the NFL Flag Football Championships in Orlando, Florida. This grande finale was on the tail end of TeamSnap Impact’s presence and involvement at 10 NFL Flag Football…

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  • 4 Successful Examples of Unconventional Sports Sponsorship Campaigns

    Jan 26 2024

    4 Successful Examples of Unconventional Sports Sponsorship Campaigns

    By: Celia Balf

    Sports sponsorships are a marriage between a brand and a sporting event or organization. This can take shape in many ways, from logo placements on jerseys to digital experiences in…

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  • 7 Trends in Sports Sponsorships To Look Out For

    Jan 19 2024

    7 Trends in Sports Sponsorships To Look Out For

    By: Celia Balf

    The world of sports sponsorship is gearing up for another transformative year. The union between sports and brands continues to evolve; and 2023 laid down the foundation for change, from…

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  • Your Fundraising Playbook: How to Create and Manage Campaigns Like a Pro

    Dec 19 2023

    Your Fundraising Playbook: How to Create and Manage Campaigns Like a Pro

    By: Celia Balf

    TeamSnap Fundraising is a new direct donations feature powered by Accelerist integrated in the TeamSnap mobile app. Now coaches and team managers can quickly launch a direct donation campaign right…

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  • Raise More, Stress Less: Create, Share, and Collect Funds with TeamSnap Fundraising

    Dec 15 2023

    Raise More, Stress Less: Create, Share, and Collect Funds with TeamSnap Fundraising

    By: Celia Balf

    Introducing the new TeamSnap Fundraising feature. We all know the costs of youth sports, and with the prices of registration, gear, and everything else increasing, it only makes sense to…

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  • Making an Impact: How Brands Can Supercharge Their  Community Impact Programs

    Dec 14 2023

    Making an Impact: How Brands Can Supercharge Their  Community Impact Programs

    By: Celia Balf

    Community impact programs are an opportunity for brands to get involved in a more meaningful way. At the forefront, community impact organizations strive to better understand and address and or…

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