Author: Celia Balf

by Celia Balf Celebrating Caribbean American Heritage Month is an opportunity to honor and recognize the rich cultural heritage, history, and contributions of Caribbean Americans. This annual celebration, observed in…

On May 31, 2024, TeamSnap Impact joined the Maryland State Youth Soccer Association (MSYSA) “Let’s Play Initiative” Afterschool program. The day was spent playing lots of soccer as well as…

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.   Compared to other parents,…

Earlier this year, TeamSnap Impact spent the day in Uvalde, Texas for the Uvalde Little League Baseball Opening Day ceremonies. TeamSnap brought out several volunteers to meet with coaches, parents,…

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional…

TeamSnap returned to the annual Positive Coaching Alliance’s (PCA) Game Changer Awards and Benefit, televised by NBC Sports Bay Area. TeamSap was the official presenting sponsor of the coveted, PCA…

TeamSnap Impact spent the day in Uvalde, Texas, for the Uvalde Little League Baseball Opening Day ceremonies.  TeamSnap had several volunteers present at the event and got to spend time…

Sports are a foundation for healthy living, teamwork, grit, and life lessons in many forms. Most adults have memories of their first time stepping onto a soccer field or shooting…

Coaching is all about understanding people, their different behaviors and dynamics, and finding a way to lead and find common ground despite all of the differences.    Positive Coaching Alliance…

Hospitals and healthcare organizations are constantly searching for innovative ways to connect with their local communities. Coming up with creative and unique marketing ideas to connect your healthcare organization to…

Brands are faced with many decisions when it comes to sports sponsorships, but more than ever before, they are evaluating if investing in traditional sports like football and basketball will…

Global sports participation and viewership have exploded in recent years. The professional sports industry is a multi-billion dollar business that continues to grow year after year. Fans are eager and…

We gathered a star cast of panelists for a webinar to discuss the bold and creative vision  behind e.l.f. Beauty’s sports sponsorship strategy.  The webinar featured:  Patrick O’Keefe – VP,…

A successful sports marketing campaign can make the difference for brands looking to stand out and connect with their audience. The sports marketing landscape spans a wide array of areas,…

On February 21, 2024, Harlem Lacrosse hosted its Black History Month classic where over 100 participants came together to compete in a one day tournament. Each team represented an historically…

TeamSnap Impact spent the day with Pete Brown Junior’s Tennis Program for a a kid’s tennis clinic that was focused on empowering girls! The Pete Brown Junior Tennis Program is…

Although only two teams compete for the Super Bowl, many brands have the opportunity to win big. Leading up to the big game, brands are going head-to-head for consumers’ attention….

By 14-years-old, girls drop out of sports at two-times the rate of boys. This number has been researched and explored at length with the decline in participation coming from limited…

TeamSnap Impact sponsored the NFL Flag Football Championships in Orlando, Florida. This grande finale was on the tail end of TeamSnap Impact’s presence and involvement at 10 NFL Flag Football…

Sports sponsorships are a marriage between a brand and a sporting event or organization. This can take shape in many ways, from logo placements on jerseys to digital experiences in…

The world of sports sponsorship is gearing up for another transformative year. The union between sports and brands continues to evolve; and 2023 laid down the foundation for change, from…

TeamSnap Fundraising is a new direct donations feature powered by Accelerist integrated in the TeamSnap mobile app. Now coaches and team managers can quickly launch a direct donation campaign right…

  This year has been nothing short of extraordinary, marked by the changing media landscape of 2023, and monumental brands getting involved with youth sports.   By the Numbers With…

Introducing the new TeamSnap Fundraising feature. We all know the costs of youth sports, and with the prices of registration, gear, and everything else increasing, it only makes sense to…

Community impact programs are an opportunity for brands to get involved in a more meaningful way. At the forefront, community impact organizations strive to better understand and address and or…

TeamSnap Impact spent the day in Brooklyn with Parkway Hoops, a youth basketball organization in Brooklyn, NY. Parkway is a basketball organization and community that aims to be a place…

Developing an effective healthcare marketing strategy requires a nuanced approach that considers the unique challenges and regulations of the healthcare industry. The healthcare sector caters to a diverse range of…