THE LATEST FROM TeamSnap

Today’s consumers want to support brands that align with their values. According to Havas Media Group’s 2021 Meaningful Brands report, 77% of consumers expect brands to support them and 64% of consumers prefer to buy from companies with a reputation for purpose as well as profit.

Modern marketing has fallen into the same traps as our pseudo-genuine social interactions — everything nowadays is carried out from behind a screen. Marketing automation platforms and social media ads have altered the way marketers do their jobs. But for the same reason a physical letter is so powerful, so too are more traditional, targeted,…

Have you ever found yourself stuck in traffic on a major highway, hoping that the gridlock would break soon? The stretch of I-95 leading into the heart of Center City Philadelphia is a perfect example of one of those highways that always seems to accumulate traffic. It is also the perfect depiction of advertising saturation,…

Download our Free Guide to Measuring Restaurant Local Store Marketing In order for your restaurants to stay top of mind with your target audience, involvement in the local community is critical. Your customers actively participate in their community, whether they’re listening to the radio, going to sports games, volunteering at school functions, or simply walking…

All hail the age of inbound marketing techniques! Cold calling is a dying tactic. TV and radio spots are on the decline. Interruptive advertising has been cast out like something in the fridge that is long past its expiration date. Good riddance.

This article, authored by LeagueSide CEO Evan Brandoff, was originally published on Advertising Week 360 . The events of June 2020 brought a monumental change to American life, as the killing of George Floyd by police in Minneapolis led to widespread anti-racism protests throughout the United States. Individuals and organizations are going through the long-overdue…

Brand marketing campaigns are notoriously hard to measure. Luckily, in the past few years brand awareness surveys have become more accessible to marketers looking for better measurability and insights into their campaigns. By surveying your audience pre and post campaign, you will be able to start measuring the “unmeasurable” and learn how well your marketing…

Youth sports can be one of the most effective local marketing channels , which is why brands are now wondering, “What’s the best way to sponsor a youth sports team?”

Early mornings, late nights, jammed afternoons, and lots of homework and cramming for tests in between school practices, club practices, and the social pressures of friends and peers. But there…

Off-season refers to the period of time when your young athlete’s sports team isn’t in the main season. Depending on where you live in the country, different sports may be…

When it comes to off-season communication, Martie Wynn has big dreams and lots of great ideas. But she’s also a realist. As president of San Jose National Little League, Wynn…

The mental health crisis among adolescents and young adults began even before the pandemic. Pre-teens and teens today struggle with overwhelming stress, anxiety and depression.

When you sign your child up for a youth sports team, it’s natural to think about the many positive attributes of playing a sport—like discovering the power of teamwork or forming healthy friendships.

This season, TeamSnap and Major League Baseball (MLB) joined forces to help young pitchers develop a game that is not only smart but sustainable .

Sophia Calegari’s junior season was cut short by an ankle sprain after a mid-game collision—one of millions of sports injuries young athletes face each year. As Dr. Emily Kraus of Stanford Children’s Orthopaedic and Sports Medicine Center notes, these injuries can range from common sprains to more serious tears—but many are preventable, helping athletes stay…

There’s what you learn at practice, and there’s what you learn outside of practice. This spring, TeamSnap and Major League Soccer joined forces to help young soccer players at all levels improve their game – at home.

Soccer administrators should avoid these 5 common registration traps. We know sports registration can be a busy time of year, and let’s face it, a little stressful. Nothing slows your…

TeamSnap for Business is ranking the 4 most passionate football fans in the NFL Playoffs As we roll into February, a month symbolized by Valentine’s Day and love in the air, TeamSnap wants to honor this fun season on the yearly calendar. Introducing Love of the Game , a content series where TeamSnap will celebrate…

TeamSnap for Business shares 5 must-haves to launch a successful soccer registration in 2024 Are you in charge of your upcoming soccer registration season? We understand organizing registration means a lot of moving parts. With these easy tips, we’ll set up a seamless soccer registration process that keeps families and athletes returning to the pitch…

Here are 3 tools sports organizers must provide youth sports coaches in 2024 Youth sports organizers have an important role in setting up their coaches for success. Don’t overlook the importance of providing your youth sports coaches with the best tools to succeed on and off the field/court. Arguably the biggest influence on our youth…

You’re ready to start raising sponsorship dollars for your youth softball team . Now what? Here is the perfect sports sponsorship letter sample for softball teams. A clear and concise sponsor letter can help you gain funding to subsidize the costs of travel, tournaments, equipment, and registration fees.

Here are the five best sports for beginners to try when playing their first sport. Whether you’re looking to get/stay in shape, looking for a fun social activity, or interested just because, getting into sports is a valuable experience. Sports can transform your life with positive effects on your physical and mental well-being. And some…

TeamSnap for Business shares the four best tips to boost your youth soccer organization’s registration numbers in 2024. As we gear up for an exciting 2024 season(s), youth soccer clubs everywhere are hyper-focused on two things: growth as an organization and exceptional on-field performances. In order to grow a soccer organization, it all starts with…

You’re ready to start raising sponsorship dollars for your youth baseball team . Now what? Here is the perfect sports sponsorship letter sample for baseball teams. A clear and concise sponsor letter can help you gain funding to subsidize the costs of travel, tournaments, equipment, and registration fees.