THE LATEST FROM TeamSnap

Today’s consumers want to support brands that align with their values. According to Havas Media Group’s 2021 Meaningful Brands report, 77% of consumers expect brands to support them and 64% of consumers prefer to buy from companies with a reputation for purpose as well as profit.

Modern marketing has fallen into the same traps as our pseudo-genuine social interactions — everything nowadays is carried out from behind a screen. Marketing automation platforms and social media ads have altered the way marketers do their jobs. But for the same reason a physical letter is so powerful, so too are more traditional, targeted,…

Have you ever found yourself stuck in traffic on a major highway, hoping that the gridlock would break soon? The stretch of I-95 leading into the heart of Center City Philadelphia is a perfect example of one of those highways that always seems to accumulate traffic. It is also the perfect depiction of advertising saturation,…

Download our Free Guide to Measuring Restaurant Local Store Marketing In order for your restaurants to stay top of mind with your target audience, involvement in the local community is critical. Your customers actively participate in their community, whether they’re listening to the radio, going to sports games, volunteering at school functions, or simply walking…

All hail the age of inbound marketing techniques! Cold calling is a dying tactic. TV and radio spots are on the decline. Interruptive advertising has been cast out like something in the fridge that is long past its expiration date. Good riddance.

This article, authored by LeagueSide CEO Evan Brandoff, was originally published on Advertising Week 360 . The events of June 2020 brought a monumental change to American life, as the killing of George Floyd by police in Minneapolis led to widespread anti-racism protests throughout the United States. Individuals and organizations are going through the long-overdue…

Brand marketing campaigns are notoriously hard to measure. Luckily, in the past few years brand awareness surveys have become more accessible to marketers looking for better measurability and insights into their campaigns. By surveying your audience pre and post campaign, you will be able to start measuring the “unmeasurable” and learn how well your marketing…

Youth sports can be one of the most effective local marketing channels , which is why brands are now wondering, “What’s the best way to sponsor a youth sports team?”

Early mornings, late nights, jammed afternoons, and lots of homework and cramming for tests in between school practices, club practices, and the social pressures of friends and peers. But there…

Off-season refers to the period of time when your young athlete’s sports team isn’t in the main season. Depending on where you live in the country, different sports may be…

When it comes to off-season communication, Martie Wynn has big dreams and lots of great ideas. But she’s also a realist. As president of San Jose National Little League, Wynn…

The mental health crisis among adolescents and young adults began even before the pandemic. Pre-teens and teens today struggle with overwhelming stress, anxiety and depression.

When you sign your child up for a youth sports team, it’s natural to think about the many positive attributes of playing a sport—like discovering the power of teamwork or forming healthy friendships.

This season, TeamSnap and Major League Baseball (MLB) joined forces to help young pitchers develop a game that is not only smart but sustainable .

Sophia Calegari’s junior season was cut short by an ankle sprain after a mid-game collision—one of millions of sports injuries young athletes face each year. As Dr. Emily Kraus of Stanford Children’s Orthopaedic and Sports Medicine Center notes, these injuries can range from common sprains to more serious tears—but many are preventable, helping athletes stay…

There’s what you learn at practice, and there’s what you learn outside of practice. This spring, TeamSnap and Major League Soccer joined forces to help young soccer players at all levels improve their game – at home.

Shine online with TeamSnap’s Website Builder There are a lot of expectations within today’s youth sports community. And one of those expectations is that each youth sports organization (clubs, leagues, teams) utilizes an updated and organized website. Considering the accessibility of technology available today, the use of a website is mandatory. Especially if you want…

Follow these expert tips to seamlessly organize your sports tournament. The spring season is winding down and youth sports organizers are rolling into a busy summer season full of different activities. Summer is a great time for organizations to switch up their programming and offer unique events like camps, clinics, and sports tournaments.

Sports organizers can use TeamSnap to easily collect youth sports donations across all of your programs. Sports organizers face a set of unique challenges in 2023. It’s more expensive for athletes to play than ever before. Administrators also face increased competition from additional sports and league offerings and the ever-growing demands of parents wanting the…

TeamSnap connected organizations with more than $1.2 million in spring sponsorships during the past season. Spring may be coming to a close, but that didn’t stop TeamSnap organizations from staying busy throughout the last couple of months. The TeamSnap brand solutions team connected teams and organizations with more than $1.2 million in sponsorship dollars ,…

Here are a few creative ways to collect payments for your sports organization using TeamSnap for Clubs & Leagues. Administrators are facing more challenges than ever before. There’s heightened competition from additional sports and league offerings. We see increased costs of play and much more. That’s why sports organizers must look for every advantage when…

Are you concerned about the overall health of your soccer organization? How does one define success when running a soccer league, whether on the youth, recreational, or community level?

Softball season is here and that means that tryouts are right around the corner. For many of our young players, making their youth softball team is a top priority. Every…

We know youth sports can be expensive . That’s why TeamSnap offers sponsorship and fundraising opportunities to youth sports organizations in our network. We wanted to give a special shoutout to Lawrence Little League for taking full advantage of the opportunities we offer. Lawrence Little League is a 350-player baseball league from Lawrence Township, NJ.…