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News
Positive Coaching Alliance Announces Theresa Sherry 2023 Coach of the Year
Positive Coaching Alliance announces Theresa Sherry as the 2023 Double-Goal Coach of the Year, presented by TeamSnap. PCA previously announced the top 25 national winners of the Double-Goal Coach® award , and after a final round of reviews from the award’s selection committee, Sherry was named the winner.
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News
January 18, 2023
News
Congratulations To The 2023 Double-Goal Coach® National Award Winners
The Positive Coaching Alliance’s (PCA) has recognized the 2023 National Winners of PCA’s Double-Goal Coach® Award presented by TeamSnap. This award is one of the highest honors a U.S. youth sports coach can receive.
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News
January 4, 2023
News
Positive Coaching Alliance 2022 National Double-Goal Coach® Award Winners Announced
As part of our ongoing partnership with the Positive Coaching Alliance (PCA), we are proud to announce the national recipients and winners of PCA’s 2022 National Double-Goal Coach® Award. During a time where positive impact has been needed more than ever, we are so impressed by the positivity, impact, and mentorship these coaches have had…
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News
March 17, 2022
News
TeamSnap Partners With Waud Capital to Accelerate Expansion
Boulder, CO (April 14, 2021) – TeamSnap , which provides industry-leading sports management and communication software for amateur sports, today announced a strategic partnership with Waud Capital Partners , a leading growth-oriented middle-market private equity firm. The partnership brings new capital to TeamSnap and gives Waud Capital majority ownership of the company. The partnership will…
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News
April 14, 2021
Brands
How Brands Can Achieve Marketing Goals with Community Involvement
Today’s consumers want to support brands that align with their values. According to Havas Media Group’s 2021 Meaningful Brands report, 77% of consumers expect brands to support them and 64% of consumers prefer to buy from companies with a reputation for purpose as well as profit.
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Brands
March 31, 2023
Brands
Why Local Marketing Is the Biggest Gap In Your Marketing
Modern marketing has fallen into the same traps as our pseudo-genuine social interactions — everything nowadays is carried out from behind a screen. Marketing automation platforms and social media ads have altered the way marketers do their jobs. But for the same reason a physical letter is so powerful, so too are more traditional, targeted,…
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Brands
March 31, 2023
Brands
Traditional Media is Dying – Where Should I Spend My Marketing Budget?
Have you ever found yourself stuck in traffic on a major highway, hoping that the gridlock would break soon? The stretch of I-95 leading into the heart of Center City Philadelphia is a perfect example of one of those highways that always seems to accumulate traffic. It is also the perfect depiction of advertising saturation,…
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Brands
March 31, 2023
Brands
The Restaurant Marketer’s Guide to Measuring Local Store Marketing
Download our Free Guide to Measuring Restaurant Local Store Marketing In order for your restaurants to stay top of mind with your target audience, involvement in the local community is critical. Your customers actively participate in their community, whether they’re listening to the radio, going to sports games, volunteering at school functions, or simply walking…
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Brands
March 31, 2023
Brands
Old School Marketing Techniques Are Making a Comeback
All hail the age of inbound marketing techniques! Cold calling is a dying tactic. TV and radio spots are on the decline. Interruptive advertising has been cast out like something in the fridge that is long past its expiration date. Good riddance.
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Brands
March 31, 2023
Brands
LeagueSide on AW360: How Youth Sports Can Help Brands Support Underserved Communities
This article, authored by LeagueSide CEO Evan Brandoff, was originally published on Advertising Week 360 . The events of June 2020 brought a monumental change to American life, as the killing of George Floyd by police in Minneapolis led to widespread anti-racism protests throughout the United States. Individuals and organizations are going through the long-overdue…
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Brands
March 31, 2023
Brands
How To Use Brand Awareness Surveys To Measure Your Marketing Campaigns
Brand marketing campaigns are notoriously hard to measure. Luckily, in the past few years brand awareness surveys have become more accessible to marketers looking for better measurability and insights into their campaigns. By surveying your audience pre and post campaign, you will be able to start measuring the “unmeasurable” and learn how well your marketing…
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Brands
March 31, 2023
Brands
How To Sponsor A Youth Sports Team
Youth sports can be one of the most effective local marketing channels , which is why brands are now wondering, “What’s the best way to sponsor a youth sports team?”
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Brands
March 31, 2023
Teams
How to Minimize Back-to-School Stress for Your Student Athlete
Early mornings, late nights, jammed afternoons, and lots of homework and cramming for tests in between school practices, club practices, and the social pressures of friends and peers. But there…
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teams
July 2, 2026
Teams
5 Reasons Off-Season Training Can Help Your Young Athlete
Off-season refers to the period of time when your young athlete’s sports team isn’t in the main season. Depending on where you live in the country, different sports may be…
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teams
June 12, 2026
Teams
Off-Season Communication Matters
When it comes to off-season communication, Martie Wynn has big dreams and lots of great ideas. But she’s also a realist. As president of San Jose National Little League, Wynn…
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teams
June 10, 2026
Teams
What Coaches Need to Know About Mental Health
The mental health crisis among adolescents and young adults began even before the pandemic. Pre-teens and teens today struggle with overwhelming stress, anxiety and depression.
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teams
May 4, 2026
Teams
How Parents Can Prevent Bullying in Youth Sports
When you sign your child up for a youth sports team, it’s natural to think about the many positive attributes of playing a sport—like discovering the power of teamwork or forming healthy friendships.
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teams
April 14, 2026
Teams
Pitch Smarter with TeamSnap and Major League Baseball
This season, TeamSnap and Major League Baseball (MLB) joined forces to help young pitchers develop a game that is not only smart but sustainable .
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teams
April 7, 2026
Teams
5 Common Youth Sports Injuries — and How to Prevent Them
Sophia Calegari’s junior season was cut short by an ankle sprain after a mid-game collision—one of millions of sports injuries young athletes face each year. As Dr. Emily Kraus of Stanford Children’s Orthopaedic and Sports Medicine Center notes, these injuries can range from common sprains to more serious tears—but many are preventable, helping athletes stay…
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teams
March 25, 2026
Teams
Train at Home with Major League Soccer
There’s what you learn at practice, and there’s what you learn outside of practice. This spring, TeamSnap and Major League Soccer joined forces to help young soccer players at all levels improve their game – at home.
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teams
March 20, 2026
Sports Organizations
The Live Streaming Question Youth Sports Organizations Forget to Ask
Before diving into cameras, features, or live streaming tech, there’s another question youth sports organizations need to answer: Who’s actually going to run your live streaming program? It sounds simple….
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sportorg
August 28, 2026
Sports Organizations
The 6 Costs Youth Sports Organizations Should Confirm Before Buying a Streaming Camera
When your youth sports organization starts looking into live streaming, one of the first questions is pretty obvious: How much will this cost? But getting the answer isn’t always as…
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sportorg
August 27, 2026
Sports Organizations
The Best SportsEngine Alternatives Following the PlayMetrics Acquisition
In early May, PlayMetrics completed the acquisition of SportsEngine from Versant Media Group. This created a handful of questions for the many clubs, leagues, associations, and sports organizations that currently…
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sportorg
May 12, 2026
Sports Organizations
Baseball Stat Terms for Youth Sports: Simple Definitions for Players, Coaches, and Parents
Understanding baseball stats can help everyone follow the game better and support player development. Baseball is a sport full of numbers and statistics. For youth players, parents, and coaches, learning what the stats mean can feel overwhelming. They also should be taught and introduced at the right age level. While that may be a personal…
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sportorg
July 30, 2025
Sports Organizations
5 Tips for Building a Youth Lacrosse Roster Without the Headache
Take the stress out of roster creation with these simple strategies that help you build balanced, happy, and ready-to-play teams.
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sportorg
July 30, 2025
Sports Organizations
What Should You Put on a Sports Website: 10 Content Ideas for Every Season
Keep your youth sports website fresh, engaging, and helpful with content that serves players, parents, and coaches all year long.
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sportorg
July 23, 2025
Sports Organizations
3 Ways a Better Parent Experience in Youth Sports Leads to More Returning Players
We break down three ways that improving parent experience in our youth sports programs can boost satisfaction and grow your club season after season.
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sportorg
July 18, 2025
Sports Organizations
Top 5 Reasons Hockey Clubs Love TeamSnap
Jim Dahline, a TeamSnap technology expert and longtime hockey organizer, breaks down five reasons hockey clubs love TeamSnap. Hockey runs deep in my family and my daily life. I’ve got multiple kids who have participated in a number of youth sports programs. My daughter has “graduated” from youth sports, but my son is developing through…
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sportorg
April 2, 2025
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