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  • 3 National Brands That Built Massive Campaigns Around Girls in Sports

    Sep 07 2023

    3 National Brands That Built Massive Campaigns Around Girls in Sports

    By: Celia Balf

    At 14-years-old, girls are dropping out of sports at two times the rate of boys. There are many reasons why girls are more likely to drop out of sports, including…

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  • What Does it Cost to Sponsor a Local Sports Team?

    Aug 18 2023

    What Does it Cost to Sponsor a Local Sports Team?

    By: Celia Balf

    Sponsoring a local sports team can be a highly effective marketing strategy for businesses looking to increase brand visibility and community engagement. Not only does it allow you to support…

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  • A Beginner’s Guide to Community Advertising

    Aug 16 2023

    A Beginner’s Guide to Community Advertising

    By: Celia Balf

    Community advertising has emerged as a powerful marketing strategy that connects brands with their target audiences on a deeper and more localized level. By leveraging the influence and engagement of…

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  • 5 National Brands That Are Supporting Women and Girls in Sports

    Aug 07 2023

    5 National Brands That Are Supporting Women and Girls in Sports

    By: Celia Balf

    The 2023 FIFA Women’s World Cup is in full swing; and the world is watching. In fact, FIFA announced that it has sold more than 1.5 million tickets to this…

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  • TeamSnap’s Youth Sports Sponsorship Encyclopedia: A Guide For Marketers

    Jul 11 2023

    TeamSnap’s Youth Sports Sponsorship Encyclopedia: A Guide For Marketers

    By: Celia Balf

    You’ve come to the right place: TeamSnap for Brands has all compiled all of the elements that make up youth sports marketing campaigns. TeamSnap empowers brands to create authentic relationships…

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  • 7 National Brands Effectively Using Local Marketing Strategies

    Jun 30 2023

    7 National Brands Effectively Using Local Marketing Strategies

    By: Celia Balf

    In an increasingly competitive business landscape, national brands are recognizing the importance of implementing local marketing strategies to connect with customers on a more personal level. By tailoring their marketing…

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  • Marketing to Millennial Parents: What You Need to Know

    Jun 23 2023

    Marketing to Millennial Parents: What You Need to Know

    By: Celia Balf

    To effectively connect with millennial parents, marketers need to understand their unique preferences, spending habits, and general needs. Millennial parents are reshaping the consumer market because of their unique values. …

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  • Making and Marketing Sandwiches for 90 Years with Adam Golomb of Primanti Bros.

    Jun 14 2023

    Making and Marketing Sandwiches for 90 Years with Adam Golomb of Primanti Bros.

    By: Celia Balf

    Adam Golomb, is the CEO of Primanti Bros, a famous Sandwich Shop restaurant and bar chain with a 90-year history. In this episode of UNAIDED, Adam discusses the strategic choices,…

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  • 10 Examples of Local Advertising That Built Brand Love

    Jun 12 2023

    10 Examples of Local Advertising That Built Brand Love

    By: Celia Balf

    Local advertising presents numerous advantages for businesses looking to establish a strong presence within their immediate community. Local advertising campaigns focus on targeting specific geographic areas, enabling businesses to connect…

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