For years, TeamSnap has worked with brands to distribute product samples through local youth sports leagues and tournaments. Now, we’re expanding that offering...

Women's soccer is growing ahead of the World Cup, but the bigger goal is keeping more girls playing long after the tournament ends.

Youth soccer is having a breakout moment in America. Participation is climbing, fields are bustling with kids of all backgrounds, and the sport’s cultural footprint is expanding fast. With the 2026 World Cup coming to North America, this is more than a trend – it’s a once-in-a-generation opportunity for brand marketers. Youth soccer in 2025…

Marketing leaders in 2025 face a confluence of challenges. Economic uncertainty has put CFOs and CEOs on high alert, squeezing marketing budgets and demanding proof of ROI on every dollar. According to Gartner, only 24% of CMOs say they had sufficient budget to execute their 2024 strategy, as marketing budgets have declined 15% year-on-year, from…

Flag football is one of the fastest growing sports in the nation, particularly with women and girls. 474,000 girls between six and seventeen years old play flag football , a 63% growth in participation since 2019. 25% of all participants in NFL Flag are female.

If you’re a brand that hasn’t bought into the ‘Olympic Partner Programme’, also known as the highest level of sponsorship that grants global marketing rights to the Olympic games, there’s…

Youth sports parents are great fans to have on your sidelines–yes, they cheer loudly for their athletes but they also make noise for their favorite brands.

Digital marketing continues to change, but one audience targeting strategy that has continuously proved its effectiveness in capturing attention is contextual advertising. Contextual advertising goes a step further than traditional demographic-based targeting, and uses real-time behavior to engage with audiences on a personal level.

Early mornings, late nights, jammed afternoons, and lots of homework and cramming for tests in between school practices, club practices, and the social pressures of friends and peers. But there…

Off-season refers to the period of time when your young athlete’s sports team isn’t in the main season. Depending on where you live in the country, different sports may be…

When it comes to off-season communication, Martie Wynn has big dreams and lots of great ideas. But she’s also a realist. As president of San Jose National Little League, Wynn…

The mental health crisis among adolescents and young adults began even before the pandemic. Pre-teens and teens today struggle with overwhelming stress, anxiety and depression.

When you sign your child up for a youth sports team, it’s natural to think about the many positive attributes of playing a sport—like discovering the power of teamwork or forming healthy friendships.

This season, TeamSnap and Major League Baseball (MLB) joined forces to help young pitchers develop a game that is not only smart but sustainable .

Sophia Calegari’s junior season was cut short by an ankle sprain after a mid-game collision—one of millions of sports injuries young athletes face each year. As Dr. Emily Kraus of Stanford Children’s Orthopaedic and Sports Medicine Center notes, these injuries can range from common sprains to more serious tears—but many are preventable, helping athletes stay…

There’s what you learn at practice, and there’s what you learn outside of practice. This spring, TeamSnap and Major League Soccer joined forces to help young soccer players at all levels improve their game – at home.

You’re ready to start raising sponsorship dollars for your youth lacrosse team . Now what? Here is the perfect sports sponsorship letter sample for lacrosse teams. A clear and concise sponsor letter can help you gain funding to subsidize the costs of travel, tournaments, equipment, and registration fees.

Our how-to guide shows lacrosse organizers the best way to pick a youth lacrosse management software for their club. Finding the right tools for operating a youth sports program is essential, especially in a competitive landscape like youth lacrosse. That’s why lacrosse organizers are taking advantage of youth sports league management software solutions.

TeamSnap for Business shares 5 must-haves to launch a successful hockey registration. Are you in charge of your upcoming hockey registration season? We understand organizing registration means a lot of moving parts. With these easy tips, we’ll set up a seamless hockey registration process that keeps families and athletes returning to the ice season after…

TeamSnap shares a quick guide for finding the best spring youth sports in your area. Slowly but surely, the days are growing longer and warmer and the winter chill begins to slow down. For the world of youth sports, those warmer days mean one thing = the start of spring sports. Parents and families are…

Here are 3 helpful ways to grow your youth sports organization, whether that’s a club, league, program, or YMCA. As the competitive landscape of youth sports continues to become more saturated, youth sports businesses need to focus on their growth . Whether you operate a club, league, program, or non-profit, growth is vital to the…

You’re ready to start raising sponsorship dollars for your youth hockey team . Now what? Here is the perfect sports sponsorship letter sample for hockey teams. A clear and concise sponsor letter can help you gain funding to subsidize the costs of travel, tournaments, equipment, and registration fees.

Follow these expert tips to seamlessly organize your next hockey tournament. The winter season is in full swing and youth hockey organizers have been busy with their season schedules. With the end of seasons on the horizon, it’s a great time for great time for youth hockey organizations to switch up their programming and offer…

Your essential list of hockey terms, an ultimate guide for youth hockey clubs from TeamSnap for Business. Why is an essential list of hockey terms important? One of the best winter sports in the world, especially for young athletes to try , hockey is loved across the world. Hockey is a great introduction to the…